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CEMAC provides comprehensive analytics and reporting to help you understand your business performance, identify trends, and make data-driven decisions.

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Dashboard overview

The analytics dashboard displays key metrics and visualizations:

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Today’s statistics

Real-time metrics for the current day:

Total sales

Revenue generated today with percentage change from yesterday

Total orders

Number of transactions completed with daily trend

Products sold

Units sold across all products with comparison

New clients

First-time customers today with growth indicator
Each metric shows a percentage change indicator (green for positive, red for negative) comparing today’s performance to yesterday.

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Sales analytics

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Income chart

Track daily revenue trends:
  • Type: Line chart with area fill
  • Period: Last 7 days
  • Updates: Real-time as sales are processed
  • Color: Green gradient for positive revenue
Insights you can gain:
  • Identify high-performing days
  • Spot sales patterns and trends
  • Compare weekday vs weekend performance
  • Track revenue momentum

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Annual revenue chart

Visualize monthly revenue over time:
  • Type: Bar chart
  • Period: Last 6 months
  • Grouping: Monthly totals
  • Color: Purple bars matching brand theme
Business insights:
  • Identify seasonal trends
  • Track month-over-month growth
  • Plan inventory for peak periods
  • Set realistic revenue targets
Compare current month performance to previous months to gauge whether you’re on track to meet monthly goals.

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Expenses tracking

Monitor daily expenses:
  • Type: Line chart with area fill
  • Period: Last 7 days
  • Calculation: Estimated at 60% of revenue
  • Color: Red gradient for expenses
The expense chart provides an estimated view based on revenue. For precise expense tracking, integrate with your accounting system.

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Inventory analytics

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Stock status distribution

Understand your inventory health at a glance:
Displays three categories:
  • Stock available (green): Products with adequate inventory
  • Low stock (purple): Products below threshold
  • Out of stock (light purple): Products with zero inventory
Actionable insights:
  • Percentage of products in each status
  • Exact count of products per category
  • Visual alert for restocking needs

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Product rotation analysis

Analyze how frequently products sell:
  • Very frequent: Fast-moving items
  • Frequent: Regular sellers
  • Infrequent: Slow-moving inventory
Use this data to:
  • Optimize inventory levels
  • Identify bestsellers
  • Spot slow-moving products for promotions
  • Make smarter purchasing decisions
Slow-moving inventory ties up capital. Use rotation data to run promotions or adjust stock levels.

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Top products

Identify your bestselling items:

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Metrics tracked

For each top product, view:
  • Product name
  • Units sold in the period
  • Revenue generated
  • Sales velocity

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Sorting options

View top products by:
  • Sales volume: Most units sold
  • Revenue: Highest revenue generated
  • Growth rate: Fastest-growing products
Use top products data to:
  • Ensure popular items are always in stock
  • Negotiate better prices for high-volume products
  • Create product bundles around bestsellers
  • Plan promotional campaigns

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Custom reports

Generate reports for specific time periods:

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Date range selection

1

Choose start date

Select the beginning of your analysis period
2

Choose end date

Select the end of your analysis period
3

Select grouping

Group data by:
  • Daily: Day-by-day breakdown
  • Weekly: Week totals
  • Monthly: Month totals
4

Generate report

View customized charts and statistics

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Report data included

Custom reports show:
  • Revenue trends for the selected period
  • Transaction volume
  • Average order value
  • Product performance
  • Customer activity

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Executive summary

High-level business overview:

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Current month performance

Revenue

Total sales for the current month

Transactions

Number of sales completed

Average order

Mean transaction value

Growth rate

Percentage change from last month

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Month-over-month comparison

Compare current month to previous month:
  • Revenue growth/decline percentage
  • Transaction count change
  • Average order value trend
  • Customer acquisition metrics
Green indicators show positive growth, red indicators show decline. Use this data to quickly assess business health.

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Data refresh

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Automatic updates

Analytics data refreshes automatically:
  • Today’s stats: Real-time updates after each sale
  • Charts: Update every 5 minutes
  • Inventory metrics: Update on stock changes
  • Top products: Recalculate hourly

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Manual refresh

Click the Refresh Analytics button to:
  • Force immediate data reload
  • Ensure latest numbers after bulk operations
  • Verify data after system updates

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Chart interactions

All charts support interactive features:

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Hover tooltips

Hover over any data point to see:
  • Exact values
  • Formatted currency amounts
  • Date/time information
  • Percentage breakdowns

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Responsive design

Charts adapt to:
  • Different screen sizes
  • Mobile devices
  • Print layouts
  • Export formats
Charts maintain aspect ratio and readability across all devices for consistent analysis experience.

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Export capabilities

Export analytics data for external use:

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Export formats

CSV

Spreadsheet-compatible format

PDF

Formatted reports with charts

Image

Chart screenshots

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What gets exported

  • Raw data tables
  • Chart visualizations
  • Summary statistics
  • Date range and filters applied

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Performance indicators

Key business metrics calculated automatically:

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Formulas used

Average Order Value = Total Revenue ÷ Number of Orders

Growth Rate = ((Current Period - Previous Period) ÷ Previous Period) × 100

Inventory Turnover = Units Sold ÷ Average Inventory

Sales Velocity = Units Sold ÷ Days in Period

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Benchmarking

Compare your metrics against:
  • Your historical performance
  • Industry averages (when available)
  • Custom goals you set
Set monthly revenue and transaction goals in settings. The analytics dashboard will show your progress toward those targets.

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Permissions

Analytics access by user role:
ViewAdminEmployee
Dashboard overview✓✓
Sales charts✓✓
Inventory analytics✓✓
Top products✓✓
Custom reports✓✓
Export data✓✗
Executive summary✓✗
Employees can view all analytics to understand business performance, but only admins can export data or access detailed financial summaries.

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